News & Info

SICILY BY CAR: BETWEEN ITALIAN STYLE AND GLOBAL INNOVATION

BIT Milan once again confirms itself in 2026 as the leading observatory for Italian tourism and the ideal stage for unveiling Sicily by Car’s latest developments. For the company, founded in 1963, the trade fair is not merely a date on the calendar, but the very heart of face-to-face interaction with buyers and travel agencies.

NEW SBC BRANCH IN TERMINI IMERESE NOW OPERATIONAL

SBC announces the official opening of its new branch in Termini Imerese, established as part of a broader strategic plan to expand and strengthen its presence across Sicily.

SICILY BY CAR SPAIN S.L.U. ACQUIRED 100% OF THE SHARE CAPITAL OF KEYGO RENT SPAIN S.A.

Sicily by Car (SBC:IM), a company listed on Euronext Growth Milan and among the leading operators in the short- and medium-term leisure car rental sector in Italy, announces that today, through its subsidiary Sicily By Car Spain S.L.U. (the “Purchaser”), it has completed the acquisition of 100% of the share capital of Keygo Rent Spain S.A., a Spanish law company with registered office in Alicante (“Keygo” and, collectively, the “Transaction”).

SICILY BY CAR AMONG THE “GROWTH LEADERS 2026”

Sole 24 Ore and Statista publish the ranking dedicated to Italian companies.
11th place in the “Revenue Champions” category, dedicated to companies with revenues exceeding 100 million euros in 2024.

CEOFORLIFE AWARDS

Tommaso Dragotto, President of Sicily by Car, receives the award in the category

WORLD MENTAL HEALTH DAY EVENT 2025

Also this year, Sicily by Car will support World Mental Health Day, which will take place on October 10th in Palermo.

SICILY BY CAR AIMS AT WOMEN’S BASKETBALL

For Sicily by Car, 2025 is the year of sports. The company has decided to focus, right after sponsoring Palermo F.C., also on basketball, becoming the main sponsor of the women’s Golfo Basket team from Alcamo, renamed this year Sicily by Car Basket

NEW PALMA DE MALLORCA OFFICE

Strategic expansion in a key tourist hub with modern fleet and enhanced customer services

PUMA AND PALERMO FC UNVEIL NEW HOME KIT

PUMA and Palermo FC proudly present the new home kit, which will be worn by the men’s, women’s, and youth teams during the 2025/2026 season

SICILY BY CAR ANNOUNCES NEW RENTAL OFFICE IN PORTO

SBC continues its international expansion by opening an additional operational office in Porto, Portugal, strategically timed with the launch of the summer season

SICILY BY CAR BECOMES NEW MAIN PARTNER OF PALERMO FC

SICILY BY CAR ANNOUNCES TWO INTERNATIONAL OPENINGS IN JUNE

SBC accelerates expansion in the Iberian region, strengthening its presence in Spain and Portugal ahead of the crucial summer season

SICILY BY CAR OPENS NEW OFFICE IN THE HEART OF LISBON

The company strengthens its presence with a new city-center location

NEW SICILY BY CAR ADVERTISING CAMPAIGN AIRS FROM MARCH 30

Innovative commercial featuring special effects to launch national campaign

SICILY BY CAR EXPANDS TO BOLOGNA

Sicily by Car strengthens its presence in Bologna by opening a new multifunctional office, enhancing its service capabilities in the region.

SICILY BY CAR EXPANDS BOARD OF DIRECTORS; MARCO FODERÀ APPOINTED EXECUTIVE DIRECTOR

The company has approved an increase in the number of Board members from seven to eight. Marco Foderà, currently General Manager, has been appointed as a new Board member. The total remuneration for the Board has been revised and allocated among the Directors. Management powers have been delegated to Marco Foderà in his dual role as CEO and General Manager.

SICILY FOR LIFE - "GIGI & FRIENDS"

June 20 Renzo Barbera Palermo stadium

SICILY BY CAR LAUNCHES OPERATIONS IN SPAIN

Sicily by Car  will operate from dedicated spaces within Ibiza’s San José International Airport, offering a fleet of approximately 600 new vehicles equipped with the latest safety and comfort technologies

DRAGOTTO FOUNDATION CELEBRATES WORLD MENTAL HEALTH DAY WITH AWARD TO PROJECT ITACA

Palermo - The first edition of the event organized by the Tommaso Dragotto Foundation for World Mental Health Day concluded yesterday.

WORLD MENTAL HEALTH DAY EVENT IN PALERMO SPONSORED BY SICILY BY CAR

Sicily by Car is the official technical sponsor of the World Mental Health Day event in Palermo, organized by the Tommaso Dragotto Foundation, scheduled for October 10, 2024

GIGI D’ALESSIO ANNOUNCES “SICILY FOR LIFE – GIGI & FRIENDS” CONCERT

Following his success at the Maradona stadium, Gigi D’Alessio is set to conquer another venue with “Sicily for Life – Gigi & Friends” on June 20, 2025, at Palermo’s Renzo Barbera Stadium. The event promises a magical night of music and an important solidarity initiative

NEW OPENING IN LISBON AT HUMBERTO DELGADO AIRPORT

Sicily by Car (SBC:IM), an independent Italian company listed on Euronext Growth Milan and a leading player in short- and mid-term leisure car rentals, announces the start of operations of its subsidiary, “Sicily by Car Portugal LDA.”  

SICILY BY CAR WINS CONTRACT FOR IBIZA INTERNATIONAL AIRPORT

The Group further expands its European footprint following its greenfield entry into Portugal and acquisitions in Croatia. Sicily by Car has announced the successful awarding of a contract to operate at Ibiza International Airport. This latest development reinforces the company’s ongoing growth strategy across Europe, building on recent expansions in Portugal and Croatia.

SICILY BY CAR LAUNCHES OPERATIONS IN CROATIA

Fully acquires two Croatian companies to establish a widespread national presence. April 30, 2024 — Sicily by Car continues its expansion, announcing today the acquisition of 100% ownership of Nova Gratia d.o.o. and Auto Dalmacija d.o.o., both Croatian-registered companies, following an agreement with their shareholders.

SICILY BY CAR OPENS NEW OPERATIONAL OFFICE IN NAPLES

The company strengthens its presence in the heart of Naples.Sicily by Car today inaugurates a new operational office, doubling its footprint in the city of Vesuvius. With this expansion, the company reaffirms its position as one of the leading car rental firms in Italy, boasting 58 offices nationwide.

SICILY BY CAR EXPANDS INTO PORTUGAL

Sicily by Car is growing its European presence by targeting high-potential tourist markets. The new subsidiary, “Sicily by Car Portugal LDA,” is headquartered in Lisbon near Humberto Delgado International Airport. The fleet is expected to be operational by May, aiming to capitalize on the 2024 summer season in this tourism hotspot. The expansion leverages the Group’s strong B2B partnerships with leading international brokers, ensuring worldwide car rental service coverage.

SICILY BY CAR AD CAMPAIGN PREMIERES APRIL 19 ON RAI 1

Sicily by Car kicks off its summer campaign with a prime-time spot on RAI 1. Produced by Kahuna Film, the commercial features special guest and artist Gigi D’Alessio, marking a fresh creative direction for the car rental giant.  

SICILY BY CAR NAMED MAIN SPONSOR OF GIGI D’ALESSIO’S TOUR

The company is also the exclusive car rental partner

SICILY BY CAR AND GIGI D’ALESSIO

Together for "NON MOLLARE MAI" - Never Give Up -

SBCPLUS: SICILY BY CAR’S MULTI-MONTH RATE

Multi-month, the new SbC product for more convenient and continuous rentals.

SICILY BY CAR MARKS 60 YEARS OF SUCCESS

The strategic plan from the stock market listing to international development.

AUGUST 3, 2023: SICILY BY CAR IS LISTED ON THE ITALIAN STOCK EXCHANGE

The strength of a leading company and its significant growth potential.

TOMMASO DRAGOTTO FOUNDATION

Promotion and enhancement of Sicily through cultural and artistic activities

TOURING CLUB ITALIANO AND SICILY BY CAR

Together to take care of Italy as a common good. 

PROJECT WOMEN SICILY

Eco-guide to Sicilian historic residences with respect for environmental protection, for visiting the Sicily of The Leopard.