Palermo, June 26th – Sicily by Car—the Palermo-based company, a leader among the main operators in the short and medium-term leisure car rental sector, and now expanded internationally—will once again be the Main Partner of Palermo FC, thereby renewing its support alongside the city's team.
The well-known brand will continue to feature on the front of the official Palermo jersey for all sports fixtures of the Men's First Team. Furthermore, the Sicily by Car logo will appear on the front of the jerseys for the Women's First Team and all Men's and Women's Youth Sector teams, confirming its full commitment to the Club and its confidence in achieving the goals of the 2026/2027 season.
The historic company, founded in 1963 by its current president, Tommaso Dragotto, has decided to renew the agreements of the season just past as a sign of optimism and hope, fully sharing the vision of the football management which, with tenacity and great commitment, has once again fired up the enthusiasm of the fans.
The sense of belonging, pride in one's origins, and love for Palermo's great football tradition are the fundamental principles that drive the support of Sicily by Car, a company deeply rooted in the local area and a supporter of the healthy economic development of its place of origin.
Tommaso Dragotto declared: "In the next sports season, we want to pave the way forward together: being alongside Palermo FC means not only supporting the team but the entire city in a journey of redemption that goes far beyond sports results. We are ready to start again, facing every match together, aware of the commitment, effort, and responsibilities that the team will have to face but, as I often say, we never give up!"
"The confirmation of Sicily by Car alongside our Club rewards the quality of a solid relationship built over the years," declared Giovanni Gardini, CEO of Palermo FC. "This partnership unites two local excellences, joined by a strong identity and a growing international presence, in the spirit of mutual trust and shared values."
EXTERNAL RELATIONS & PRESS OFFICE
Sicily By Car | Giovanna Peri | giovanna.peri@sbc.it | T +39 091 6390305